Be a part of Newtopia Now 2027!

Dates: 14 – 16 September 2027
Location: Donald E. Stephens Convention Center, Rosemont, Chicago, USA

Now in it’s fourth edition, Newtopia Now connects you with retailers, investors, distributors and other key players in the natural food and beverage space, helping you build connections that strengthen your position as you expand into the US. Newtopia Now is the smaller sister event to Natural Products Expo West (NPEW).

Why Attend Newtopia Now?

The event attracts buyers and decision-makers seeking the next big trend in natural products. Designed for emerging brands entering the USA marketplace, the event offers a fully rounded package including walk-on stands and built in promotions. The event focuses on smaller attendance fostering trust and quality engagement.

As an exhibitor, you will receive a curated program including:

• Product display in The Market “store like setting” for additional brand exposure.

• Brand activation included with booth – a unique marketing opportunity.

• Conscious Connections Meeting Platform service to facilitate meetings with key buyers. 
• Listing on the Beacon app – Beacon Discovery is New Hope Network’s year-round product discovery and engagement platform for natural products brands and retailers.

Show Categories

The Newtopia Floorplan is divided into 3 areas:

• Thrive – Plant-based, organic and better-for-you foods
• Regenerate – Environmentally friendly nutrition and vitamins supporting wellbeing and sustainability
• Glow – Latest cosmetics, skincare, supplements and lifestyle products

Brands choose the neighbourhood where their products will resonate most with buyers. See the 2027 Event Map.

Exhibitor Application Process 

All exhibitors must complete a Standards Review application process. If you’ve exhibited at Expo West, you can skip this step. Contact us for more information on participation and the application process.