• Saudi Arabia’s healthcare sector is the worlds fastest growing with the value set to be USD135 Billion by 2027.

• The Australia-UAE Comprehensive Partnership Agreement (CEPA) will remove tariffs from the majority of Australian produce into the UAE.

• Saudi Logistics Hub Initiative is providing multi-billion dollar investments to develop logistics parks, enhance customs processes, and implement advanced technologies.

Upcoming Trade Fairs in the Middle East

Export Solutions is supporting Australian exporters across several major international exhibitions scheduled for 2025 and 2026, helping businesses connect with high-value buyers and decision-makers.

Image credit: Global Healthcare Exhibition

Global Healthcare Exhibition

27 – 30 October 2025 | Riyadh Exhibition & Convention Centre (Malham), Saudi Arabia

Saudi Arabia is transforming its healthcare landscape – and you’re invited to be at the centre of it. The Global Health Exhibition 2025 is your gateway to the world’s fastest-growing healthcare sector, with $180 billion earmarked for investment over the next five years.

This includes:

• The privatisation of 290 hospitals
• Over 2,300 primary healthcare centres
• Massive expansion in manufacturing and medical technology infrastructure

Demonstrate your commitment to developing relationships with businesses in this evolving market by not just visiting Global Health Expo, but exhibit what your business can bring to the health sector and meet your future partners in their territory.

In 2024, the event welcomed over 100,000 healthcare professionals. In 2025, it will be even bigger across 120,000 sqm of exhibition space, 500+ speakers, and innovations across 10+ healthcare sectors.

Find out more about participating here.

Image credit: WAM Saudi Summit 2025

World Advanced Manufacturing & Logistics (WAM) Saudi

24 – 26 November 2025 | Riyadh Front Exhibition & Conference Centre, Saudi Arabia

Australia and Saudi Arabia are entering a new phase of high-impact industrial collaboration — and the World Advanced Manufacturing and Logistics Expo (WAM Saudi 2025) is your launchpad into one of the world’s fastest-growing, tech-enabled economies.

As part of Vision 2030, Saudi Arabia is investing over $400 billion to localise production, digitise manufacturing, and build a future-ready industrial base. This is a rare window for Australian tech and manufacturing leaders to step in.

Why it matters for Australia:

• Two-way trade hit AUD $2.07 billion in FY 2023–24 — with growing demand for Australian capabilities in AI in manufacturing, smart logistics, supply chain, digital twins, robotics, cloud, big data, cybersecurity, 3D printing, material science, additive manufacturing, automation, and more.
• Saudi Arabia has already attracted over $9B in mining-related investments, with Australian companies like Hastings Technology Metals securing strategic rare earth processing agreements — demonstrating the Kingdom’s appetite for Australian expertise.
• With 36,000 factories planned by 2035, Saudi Arabia is prioritising Industry 4.0 technologies and looking globally for innovation partners.

WAM Saudi is not just an exhibition — it’s a gateway into a digitally driven, high-growth market.

Find out more about participating here.

Image credit: Austrade, Gulfood 2025

Gulfood 2026 - Early Bird Bookings Now Open

26 – 30 January 2026 | Dubai World Trade Centre and Dubai Expo City, UAE

Gulfood is expanding across two venues in 2026 which means even more opportunities for Australian F&B companies to showcase their products to the world. Join the Australian pavilion and connect with over 144,000 visitors looking for high quality produce that we know Australia can supply.  Early bird bookings are now open, so get in before the rates increase in September.

Find out more about participating here.

Image credit: Austrade, The Saudi Food Show 2025

The Saudi Food Show 2026

May 2026 | Riyadh Front Exhibition & Conference Centre, Saudi Arabia

Showcase your Agrifood products to over 40,000 buyers at Saudi Arabia’s most prestigious food event. The Australian pavilion continues to grow each year as Saudi’s are tasting our quality meat, health focussed and premium products.

See what opportunities there are for you to export your food and beverage product into this growing market.

Find out more about participating here.

Start Planning Your Middle East Market Entry

The Middle East is evolving fast—with favourable trade agreements, strong government incentives, and huge investment across key sectors. Export Solutions is here to help you navigate this dynamic market by securing prime positions at leading trade exhibitions.

Explore all upcoming Middle East trade fairs and find the right event for your business.
View our Trade Show Calendar